Location-specific · Reason-based alerts

Finally know exactly
why you're at risk —not just that you are.

Every other emergency app tells you there's a fire nearby. AlertAU tells you why that fire is dangerous to you specifically — your distance, the wind direction, your evacuation route — in plain English, right now.

You
Are the centre of every alert
<30s
From satellite to your screen
WHY
Explained in plain English
🚨 AlertAU — Emergency Warning
🔥 EVACUATE NOW — Gippsland Fire
⚠ Why you're at risk
The fire is 12km south-east and wind is blowing directly toward your address at 35km/h. Estimated arrival time: under 20 minutes if conditions don't change.
📞 Call 000
My evacuation route →
🌊
Flood Warning — Murray River
18km north · SES evacuation order
Your street is below the 12m flood line and in Zone B
2m ago
🌡️
Heatwave — Wimmera Region
85km north-west · Day 3 of 5
Nearest cooling centre: Swan Hill Library — 2.3km away
8m ago

Every other app tells you there's an emergency.
We tell you why it affects you.

Generic alerts cause panic and confusion. Location-specific, reason-based alerts cause action. That's the entire idea.

Every other app
🔔
Generic broadcast alert
"Bushfire warning in Gippsland region." Sent to everyone in the state. No context about your specific situation.
📍
Approximate distance only
"Fire is nearby." No wind direction. No estimated threat time. No evacuation route for your actual address.
📄
Technical jargon
Fire behaviour indices, spotfire potential, containment percentages. Meaningless to most people under stress.
🤷
What should I actually do?
"Monitor conditions." No specific action. No nearest shelter. No phone number. Just more anxiety.
AlertAU
🎯
Alert specific to your address
Your location is the centre of every risk calculation. Only alerts that genuinely affect you reach your screen.
⚠️
"Here's WHY you're at risk"
Wind direction relative to your home. Your distance from the fire. Your flood zone. Your elevation above river height. Calculated for you.
🤖
AI translates it into plain English
GPT-4o turns satellite data into "Leave now via Princes Highway. Fire will reach your street in under 20 minutes."
One clear action, every time
Your nearest evacuation route. Your nearest cooling centre. Your nearest SES office. Tailored to your location — not a suburb, your actual street.

The same fire. Three different people.
Three different WHY messages.

Because the fire doesn't affect everyone equally — and your alert shouldn't pretend it does.

Gippsland Complex Fire — Active NowLive Risk Calculation
👴
Margaret, Traralgon
HIGH
Elderly, lives alone. 8km from fire front. No car.
⚠ Why Margaret is at risk
Fire is 8km south-east. Wind is blowing directly north toward your home at 40km/h. You are in mandatory evacuation Zone A. No vehicle registered at your address.
Action: "Call SES on 132 500 now. A community transport vehicle is 6 minutes away to assist evacuation."
👨‍👩‍👧
The Nguyens, Sale
MED
Family with young children. 35km from fire.
Why the Nguyens should prepare
Fire is 35km south-east and currently moving away. However, a wind change forecast at 3pm may redirect the fire toward Sale. You are in Watch and Act zone.
Action: "Prepare your emergency kit now. If wind change occurs, evacuate via Princes Highway to Bairnsdale Recreation Centre."
👩‍💼
Priya, Melbourne CBD
LOW
Office worker. 145km from fire. Air quality concern.
Why Priya is low risk but informed
Fire is 145km east — no direct threat. Smoke particles are forecast to reach Melbourne CBD from 6pm. Air quality will peak as Poor around 9pm.
Action: "Stay indoors after 6pm if possible. Close windows. Air quality index will peak around 9pm tonight."

How we calculate your risk

Four layers working together — from raw satellite data to a plain-English explanation on your phone in under 30 seconds.

01 — Collect
🛰️

Live Data Ingestion

NASA FIRMS satellite fire hotspots, Bureau of Meteorology severe weather feeds — pulled automatically every 5 minutes, 24 hours a day.

02 — Localise
📍

Your-Location Risk Score

Every incident is scored against your GPS coordinates — not a suburb or postcode. Wind direction, proximity, fire spread rate, flood zone, and your exact distance all factor in.

03 — Explain
💬

The WHY Engine

This is the core. GPT-4o takes the localised risk data and generates a specific, personal explanation of why your address is affected and what the threat timeline is.

04 — Alert
📲

Personalised Push Alert

Notifications include the WHY, not just the what. Only alerts relevant to your location reach you — so you're never overwhelmed, and you always know it's real.

🔥

NASA FIRMS

VIIRS satellite thermal hotspot detection — updated every 3 hours globally. Provides fire location, intensity, and spread direction used to calculate your personal risk.

Free API

Bureau of Meteorology

Official Australian severe weather warnings, flood watches, heatwave alerts, and storm forecasts — used to calculate wind direction relative to your address.

Open Data
🌍

GDACS + Copernicus

Global disaster alerting and EU satellite emergency mapping — enabling expansion to Europe with the same personalised WHY architecture already built.

EU Ready

Click any incident. See exactly why it affects you.

Notice the red "Why you are at risk" box on every incident — your distance, the wind direction, your flood zone. This is what makes AlertAU different from every other app.

Mobile App

The WHY — right on your lock screen.

When a life-threatening emergency is approaching your home, you shouldn't have to open an app to understand it. The reason you're at risk is in the notification itself.

🚨

The WHY is in the notification

Wind direction, your distance, estimated threat time — right on the locked screen. Not just "fire nearby."

🗺️

Your location is the centre

The map is built around you. Every marker shows your distance from the incident, not a generic regional label.

WHY visible in every card

Each incident shows the specific reason it's relevant to your location — at a glance, before you even tap.

🛡️

Full WHY + plain-English brief

Tap any incident for your complete personalised risk explanation and step-by-step safety instructions in plain English.

💬

Plain English, always

No fire behaviour indices. No jargon. Just "the wind is blowing toward your house and here's what you need to do right now."

📍

Nearest resource, every time

Not just "go to a shelter." Your nearest cooling centre, evacuation route, SES office — calculated from your exact GPS location.

🔕

Only alerts that matter to you

No broadcast spam. If a fire is 400km away with no wind toward you, you won't hear about it. Your phone is only interrupted when it genuinely matters.

The people who need this most are often the hardest to reach.

Elderly Australians, CALD communities, and people with disabilities are disproportionately affected by emergencies — and disproportionately underserved by existing alert systems.

👴

Designed for elderly users

Large text, plain English, high contrast, and single-tap actions. The "why" explanation is written to be understood by someone under stress, at any age. No technical knowledge required.

🌏

Multilingual — instantly

The AI safety brief can be generated in any language in seconds. CALD communities who don't receive emergency alerts in their first language are often the most vulnerable — this closes that gap.

Accessible by design

Screen reader support, keyboard navigation, WCAG AA contrast ratios, and reduced-motion options. Accessibility is baked in from the start — not patched on at the end.